Last Updated on April 23, 2024 by Umer Malik
In a world where social media is king, it’s no surprise that influencers have taken over as well. An influencer is somebody who has the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship. In other words, they are trendsetters. There are many social media influencers in America, but these five have had the most impact in recent years.
Jenna Marbles
Jenna Marbles is one of the most popular social media influencers in America. She has over 16 million subscribers on YouTube and is known for her funny videos and irreverent sense of humor.
Marbles began her career as a blogger, but rose to fame with her hilarious YouTube videos, which have earned her a devoted following. She has since parlayed her success into a successful merchandise line and podcast.
Marbles is one of the few social media influencers who has managed to crossover into mainstream popularity. She has appeared on several television shows, including Good Morning America, The Tonight Show, and Ellen.
Whether you love her or hate her, there’s no denying that Jenna Marbles is one of the most successful social media influencers in America.
PewDiePie
PewDiePie is a Swedish YouTuber and video game commentator, and the most subscribed-to channel on YouTube. His content is mainly consisting of Let’s Play videos and comedic formatted shows. He has also been involved in several controversies throughout his career.
Zoella
Zoella is a British fashion and beauty vlogger, YouTuber, and author. She has been active on YouTube since 2009 and her videos have amassed over 500 million views. In addition to her YouTube channel, Zoella has a blog, The Zoe Report, which covers fashion and lifestyle topics.
In 2014, Zoella released her first book, Girl Online. The novel was ghostwritten by Siobhan Curham and follows the life of a 15-year-old girl who starts an anonymous blog about her life. The book was a bestseller in the United Kingdom and United States.
Zoella has been criticized for marketing products to young girls that are beyond their means. For example, in 2015 she promoted a £1,000 (approximately $1,500) pair of designer shoes on her blog.
Tyler Oakley
As one of the most famous social media influencers in America, Tyler Oakley has millions of followers across various platforms. He is known for his funny videos and relatable personality, and has used his platform to promote causes such as LGBT+ rights and mental health awareness. Tyler has also written a New York Times bestselling book, titled Binge, which chronicles his life as a YouTube star.
Cameron Herren
Cameron Herren is a social media influencer with a following of over 1 million people. He is known for his fashion, lifestyle, and travel content.
Herren has been featured in several publications, including Vogue, Harper’s Bazaar, and GQ. He has also collaborated with brands such as Gucci, Nike, and Adidas.
The business of social media influence
The business of social media influence is a booming industry. In 2018, there were estimated to be around 1,000 social media influencers in the United States alone. And that number is only growing.
As social media platforms have become more popular, so too have the people who use them to build followings and make a living off of their online presence. Social media influencers are people who have amassed large followings on social media platforms like Instagram, YouTube, and Snapchat. And they make money by partnering with brands and promoting products or services to their followers.
There are a few different ways that social media influencers make money. The most common is through sponsored posts. A brand will pay an influencer to promote their product or service on their social media platform of choice. The influencer will typically post a photo or video of themselves using or wearing the product, and they’ll include a link for their followers to purchase it.
Another way social media influencers make money is through affiliate marketing. This is when an influencer promotes a brand’s product or service on their platform, and if their followers click on the link and make a purchase, the influencer gets a cut of the sale.
And finally, some social media influencers also make money by selling products or services of their own. This could be anything from physical products like clothes or jewelry to digital products like e-books or courses. If an influencer has built up enough trust with their
Conclusion
There’s no doubt that social media has taken over the world. And with that, influencers have become some of the most popular people on the internet. If you’re looking for some American social media influencers to follow, be sure to check out our list of the top 5. From fashion and beauty to travel and lifestyle, these influencers are sure to provide you with tons of inspiration — and maybe even a few laughs along the way.
